In the early 1990s, a company named “Togel Hong Kong” was formed in Hong Kong by a group of businessmen. This company was a manufacturer of electronic gadgets such as digital cameras, CD/DVD players, and printers. Their first venture was in the small business industry; they soon branched out into all areas of electronics manufacturing with their many innovative products.
One day they came up with a new product line – a Togel Hong Kong branded digital camera. Although they sold their product to another company for a great price, they were having trouble selling the camera. To increase sales, they decided to have a promotional sale, but they discovered that most consumers had no idea that this company even existed. They had to take action and come up with an innovative idea to promote their company.
Instead of giving away digital cameras for free, they decided to create the famous promotional giveaway. For each unit purchased, they would give a limited-edition Togel Hong Kong branded T-shirt to the customer. These T-shirts were printed with the company’s logo. The T-shirts were sold at a very cheap price and the company quickly received word of their success.
A lot of people wanted to get their hands on this digital camera. The T-shirts were selling like hotcakes. So the company decided to hold another promotion: if anyone bought two T-shirts, they would be eligible to buy the digital camera. Of course, this time they included some special features on the digital camera, as well as a code for the digital camera to be sent to the customer via email. This way, more people could buy their digital cameras and send in the code to receive the digital camera.
With the help of the company, they quickly created a huge amount of promotional merchandise. People in the business community were very excited about the offer. They wanted to make sure that the company did not spend too much money on this campaign, as the people of Hong Kong are known for their tight budgeting. As such, the promotion was given away for free, so that everyone could buy it and enjoy the benefits of it.
After receiving feedback from its patrons, the company decided to give the digital camera away for free. to the people who purchased two T-shirts. They felt it was the best way to generate free publicity and they did so very effectively.